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Cyber security is not always the most popular topic mentioned in marketing articles, and this is a pity. How to support the sales force if we cannot cyber secure our marketing activities? In the digital era, where marketing […]
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The keyword in marketing is customisation, whether it is B2C or B2B sector. How to personalise our marketing activities if we don’t know our audience? Understanding your audience is beyond a necessity—it’s an art. You may think I’m […]
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A well-designed landing page is a powerful tool for capturing leads and converting them into customers. From the structure and layout to the content and CTAs, every element plays a crucial role in maximizing the landing page’s effectiveness. […]
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Finalement, ChatGPT, c’est comme le génie d’Aladin. Il peut satisfaire (presque) tous les vœux mais à la condition de savoir lui parler. Sinon, on risque d’obtenir des résultats moyens, extravagants, nuls ou faux, parfois désopilants. Rappelons-le, ChatGPT est […]
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We are all children inside. Receiving an award always makes us happy. This is exactly what is happening to me, Maryse, ozngo founder. I’m a highly creative and strongly experienced Marketer but so happy to get a new […]
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Well, you made your first steps on social media, and you are familiar with basic functions – connecting, publishing, sending messages, reacting, etc. But when you publish comments and share posts, are you sure you do it efficiently? […]
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Hurray! I’m now a Certified Inbound Marketing Ninja. My name is Maryse, ozngo founder. I’m an experienced Marketer, and precisely because I have this experience, I know how important it is to keep our knowledge up to date, […]
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La comète ChatGPT a percuté la planète Terre, provoquant une grande confusion. La même que Gutenberg a pu provoquer en son temps. Confusion tout d’abord sur la définition de ChatGPT. Confusion surtout sur son impact dans la société. […]
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WhatsApp is the most used instant messaging platform in the world. One-to-One conversation. Group conversation. Private and Professional usage. WhatsApp is everywhere in our daily life. How to underline or highlight some pieces of your message? How to […]
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Le podcast est puissant, tout d’abord pour une question physiologique, puis sociologique. Le podcast (audio) est à la radio, ce que la vidéo est à la télévision. Lors de l’avènement de la télévision, les radios ont eu peur […]